Over an eighteen period during 2014 & 2015, Catherine worked in partnership with The Audience Agency to design and deliver external evaluation for English Heritage’s, NLHF funded ‘Caring for Kenwood Project’.
Evaluation focussed on understanding the impact of, audience development approaches that were being implemented on both the site and stakeholders, which included: families, young people, visitors, volunteers, staff and partners.
Delivery was divided into formative and summative phases. The first part of the evaluation focussed on: developing an evaluation frame, using a Logic Model to map the impact of the project, designing a ‘question bank’, and setting up systems to log participation.
The second phase of evaluation began when the house re-opened in January 2014, where the focus was on the implementation of evaluation methods such as observations, interviews, benchmarking, and surveys; to collect both quantitative and qualitative evidence, feedback and data. Ongoing feedback and support were then provided to ensure learning from the evaluation was embedded throughout the project. A summative evaluation was completed at the end of the project, with a comprehensive analysis of findings across activities and the completion of a final report for the NLHF.